How to Hire C-level Executives for your Brand

Hire C-level Executives

Do you think hiring C level executives is the same as hiring any lower-level employee? If you think so, it is not true.  C- Level Executive recruiting is the process of hiring candidates to fill top-level positions in the organization. This is a job that takes time and effort because the employees at C-suites join at a high salary and expected to deliver performance that is best for the organization. Here you will higher several top managers including CEO’s vice presidents, directors, etc. 

Executive recruiting is also called as C-Suites recruiting or C-level executive recruitment.

Always remember you should be very much aware of the fact that a C level employee’s hiring should be done with precision, as a C level employee brings significant experiences with themselves but at the same time if they are a bad entry to the organization then it can cause major damage to your business. So, you must make your choices right.

According to a survey by worldwide recruiter says, there was a large expectation of organizations to hire in 2018, but their plans get hampered because of a shortage of skills. That is the reason this recruitment process has evolved now to a great extent. The important points that should be kept in mind while recruitment while hiring a C-level employee is:

Set your goal

Try and find out exactly what your goal is about and what the things that you are looking for are in your ideal candidate. A c level employee’s hiring is not the same as any other employee hiring. They are appointed at a much higher cost and that is the reason they are going to be a big liability or burden to the company if not hired properly. So here goal making and execution of goal, both play an important part. And while hiring you can see that thing in the candidate that how much focused is he/she. What are his/her thoughts? How do they see things? You should try and know the goals of the candidates. What are their agendas? These things will make things easier for you to understand everything with transparency. 

It is said that when people reach C level their technical expertise matters much less than their leadership quality. Why it is so……it is because there are many c level entries. And these entries are an important part and parcel of every organization. There are many C-suites, and most common of them are:

Chief executive officer (CEO)- They usually report to the board of directors.

Chief operations officer (COO)- They run internal operations.

Chief information officer (CIO)- They are in charge of information technology.

Chief technology officer (CTO)- They are an account of all the technical things or take over all the technical decisions of the firm. 

Chief financial officer (CFO)- They keep a count on financial things.

Theses business officers, in finance, operations, technology, executives know or acquire a risk management plan that works best for the organization. And they contribute to the top decision about the other employees and the company in every aspect.

Organization size

Look for your organization size. As it matters a lot because a small firm will have less requirement of work at every level and a big firm will have more responsibilities. Likewise a CEO will 100 employees will have less work and responsibilities than a CEO of an organization with 2000 employees. So you should also focus upon the expertise of the C-level employee, and see how much he is capable of. 

Can you hire a current employee?

If your company has someone who is from within and showing all the signs of a good C-level employee then you should hire him/her. This is because he is aware of your organization’s culture. This will also increase the morale of other employees and they would work harder than before to reach that level someday. Also, the person promoting will be really happy and this will help in employee retention in the long term.

Where to find?

What if your ideal C-level executive is working for some competitor? In that case, you will have to look for the executive out of the box, You will have to find them by seeking into the networks. Try to talk with your friends, colleagues, subordinates, peers, etc. Try to talk to your board members about the same. Reach out to the alumni. Don’t just sit and recruit whoever comes for an interview. But try and find the best one out there. 

C-suite hiring is so important and hence you may recruit someone for this specific thing. 

Whom should you not hire?

As told earlier too, that C-level hiring is not like any other hiring. It should be done with the most precision. And here in C-level hiring, the candidate should have the candidate all the quality that a leader has. They are very much responsible for organization growth as well as its downfall. They can also destroy the company’s good culture, growth, morale, competitiveness, and whatnot. 

Because most of the time people see things like, big role, good salary, an important face in decision making, and nothing beyond that. So, you should try and avoid that kind of executive from hiring.


According to IBM research, there are numerous reasons to appoint C-suite roles. C-level leaders use big data and analytics technologies 1.8 times more. This is one of the examples of the C-suit role. Like I said there is a different kind of C level executives and they all play a vital role in their concerned departments.

Recruitment is evolving. As said by Austin Executive Search Firm There will be more innovative ways of recruitment in the coming time. Also, the person whom you want to recruit, if you find that person then you must make a move towards him. Recruit before your competitor does that. Following all the above points you can appoint a very good C-suits executive for your firm. It may take a longer time than your usual way of approaching or recruiting a C-level executive but this way is worth trying.

Things you should know before Hiring Angular Developers

Things you should know before Hiring Angular Developers

Hello, folks! How is your mood? I hope everything is good. Are you ready to read a new article about things you should know before hiring Angular developers? Great. To create a dynamic website, you have to work on a robust framework. Nowadays there are a lot of highly skilled angular developers who can develop the work proficiency of browser-based applications and give high-end results. Of course, when looking for Angular developers, it is important to understand their functions and duties

That’s exactly what I am going to cast here light on.

What is Angular?

Angular is a Javascript framework that is used by developers for developing web, desktop, and mobile applications. The development of Angular applications includes usage of Typescript, which is a superset of Javascript, along with HTML and CSS. Several large and successful websites were developed using Angular. For example, Weather, Netflix, Upwork, PayPal. The first version of Angular is known as AngularJS, which is responsible for building dynamic single-page applications.

So, as you can see, Angular is a very popular framework. Lots of websites use this framework.

AngularJS vs Angular: Which to Choose?

To my mind if you are creating a modern web application with any one of these platforms, it is perfect, to begin with, Angular. AngularJS can be used to create single-page apps that give a pleasant user experience. While comparing AngularJS vs Angular in terms of performance, Angular is five times more active than its earlier version. Unfortunately, AngularJS doesn’t support mobile devices, but Angular supports all mobile devices. You must remember all the time that Angular comes with more language options, including TypeScript, JavaScript, PureScript, Dart, etc. As for AngularJS, it holds only JavaScript. But you should keep in mind that the choice is always yours.

Do full preparation

First of all, you should have the full requirements ready, and you should know the answers to questions for example:

  1. What are the funds in your project? 
  2. What is the volume of your project?
  3. How many developers are you looking for?

Great! If you have answers to all the above-mentioned questions, it means you have a clear-cut idea, about what, when, and how many Angular developers you need.

Build a project description

On the whole, I think you should create a job description in which you can discuss, how many AngularJS developers you need, along with the details, and experience they may have in their possession. Of course, make sure what special skills you ask from a developer. And as a rule, you must be interested in the roles and responsibilities of developers because you will start to understand clearer what you need exactly from them. The essential characteristics of the job are:

  1. Skills
  2. Roles & duties
  3. Job Title
  4. Cost

As everyone knows you should have a list of interview questions by which you can know whether the applicant has the real piece of knowledge or not. Moreover, it will help you in understanding the potential of a candidate in terms of your project.

Finding Candidates

It seems to me that this is the most important task. I’ll give you some short points on how you can find good Angular developers:

  1. Web development organizations deal with various projects at a time, so the Angular developers have expertise in many various technologies.
  2. The Angular developers in an organized company are good at time management, managing multiple tasks.
  3. Unlike freelancers, businesses tend to finish the project in strict deadlines for maintaining their status and authority. It is also rather important to know whether developers are also professional in making the projects in minimum time.
  4. An important firm hires the best developers and introduces those developers to the customer which will improve the company reputation.
Hiring Developers Tips for Angular

Get a full Scope of Work

A professional company will always give you a detailed scope of work discussing all the services. And of course, they give their price and time estimation.

Review Past Experience

That’s a very important point that you must always review the past websites that a developer has developed. Be very careful in this case, it might be probable that a freelancer will show up those sites on which he or she has hardly done any better thing. Don’t forget that you can regularly check a firm portfolio on their site which would be genuine.

Track the tasks

At this point, your work is not complete. You should keep tracking the work of the developer whether he is meeting your specifications in a peculiar way or not. And of course, you must keep tracking the designs, features, and functionalities, coding rules.

As you can see, I’ve given you things to know before hiring Angular Full Stack developer. Don’t forget it and follow all the information given above when you can choose Angular Developer.


Hopefully, you’ve got basic options and views about things you should know to hire angular developers. I am sure that this article has helped you to get some more information about it. I also recommended you to take a look at such  crucial points as:

  1. Do full preparation;
  2. Build a project description;
  3. Find candidates properly;
  4. Get a full Scope of work;
  5. Review past experience;
  6. Track the tasks.

I hope with all my heart that you have enjoyed this post and picked a lot of interesting information.

SEO for Startups: A Complete Guide for Optimizing Your Startup’s Website

SEO for Startups Guide

The most successful startups thrive because their owners stick to the original vision and can act fast. Those aren’t the only reasons, though. 

Their success hinges on social skills, discipline, and ability to adjust or adapt to changes. 

Some startups do all that yet don’t enjoy the desired success, either. For them, the lack of success could be because of failure to adhere to SEO principles, best practices, and techniques. 

This article is a complete guide for optimizing your startup’s website to take that one step – or several steps – closer to success!

Decide Hosting:

Hosting is the primary requirement of any online business and choosing the right hosting package is essential. 

Mostly startups do not have much traffic and need to transfer huge amount of data to hosting. 

There will be a limit specified on chosen hosting package as how much traffic a server can handle. 

You should check uptime, regular back up, maintenance cost, CDN, web cache, malware protection, free domain (if they provide), multiple servers, technical support and many other features. 

If your business outgrows, then you can upgrade your package for updated features and ability to handle increased traffic.

On-Page SEO

Lastly, do not ignore the importance of on-page SEO. Without it, your website and startup will not have achieved the desired level of SEO. Here, the emphasis is on keywords. 

Title tags and URL are also important. While working on those two, remember to pay more attention to the need for creating suitable page headlines, or H1. 

Powerful modifiers are just as crucial for the success of your SEO campaign as anything you will ever imagine. The content, too, deserves some love from you. 

Therefore, learn the tips and tricks for optimizing each paragraph. With these SEO tips in place, your startup has a much higher chance of success.

Off-Page SEO:

Off-Page SEO is equally important as On-Page SEO. There are certain activities a startup can do to bring its search ranking up in SERP. 

Few activities include, create shareable content, outreach to influencers, contribute as a guest author, social media engagement, forum and video submission, etc. 

Many people refer Off-Page SEO to link building, but the scope is not limited. It is beyond a link building which also includes, brand promotion and social media marketing. 

Off-Page SEO gives a specific ideal that how the world perceives your website. 

At the end, a website with high quality content and user oriented or useful could earn more backlinks from other website.

Prioritizing Google-Oriented Best Practices

Startups have a distinct disadvantage – compared to their competitors – for the sole reason that they have not been in business for long. 

For this reason, they must demonstrate a willingness to learn all SEO tips and tricks. 

In this regard, your startup should be up to speed with all Google-oriented best practices. 

A few years ago, many firms employed black-hat practices that Google has now curbed. Therefore, your focus should be on long-term organic growth. 

To do this, you should prioritize: 

  1. Semantic relationships that are influenced by AI
  2. Embrace voice searches 
  3. Open your arms wide to visual searches courtesy of mobile devices

Focusing on Security

More importantly, startups that invest in SSL certificate show their appreciation for website security. The certificate provides the secure connection that your startup needs. 

More crucially, it provides the sort of assurance that gives your clients – including first time or repeated visitors – to your website. 

If your website appears well secured, you can rest safe in the knowledge that clients will not hesitate to transact. 

The certificate makes your business trustworthy. It validates you and everything you do on the website!

Invest in SEO Toolbox

Furthermore, startups have no option other than investing in the appropriate toolboxes. Such a toolbox contains several tools. 

An example of these is audit tools. You also need backlink audit tools in addition to keyword discover tools. 

Tools that help you to analyze the competition are equally important in the industry. The market is full of a massive diversity of tools. 

For this reason, you should invest in some research to identify what your business needs. Cost of the tools shouldn’t deter or encourage you to buy. 

Working with Goals

SEO won’t work for you if you have no goals. Therefore, always start with goals, first. Afterward, you can build the entire strategy on the goals you just built. 

Goals help you to monitor your success or lack thereof. They also help you to define the changes worth making. Without goals, your startup could face the same fate as that of a rudderless ship. Make sure that the goals are as clear as possible. 

Remove all ambiguity from them. They should be measurable and attainable too, though it doesn’t hurt to be a little more ambitious!

Reviewing Technical SEO

Additionally, you may want to set aside time for reviewing the technical aspects of SEO. To do this, you would first need to learn how to crawl the website. When you do this, you could then proceed to dissect the report you obtain from all that crawling. 

More importantly, a high caliber SEO audit would also be necessary, here. Through it, your focus should be on duplicate content, meta robots, robots.txt, improper redirects, and all redirect chains. Do not forget to spare time for 404 pages, broken media assets, broken links, and URL structure!

Finally, a startup will have to do many things and learn from others and own mistakes as the journey to become a reputed site demands a long journey. Until your target audience has discovered about your business, they will not come to your directly. 

The above tips for better ranking in SERP will help startup surely in long run.


5 Actionable tips to Improve your Website Loading Time

Improve your Website Loading TIme

In a recent survey, it’s been stated that 47% of people don’t open the site that  doesn’t load within 3 seconds and they are tempted to leave the site which is apparently not a positive signal because it not only increases your bounce rate but also restrains users from coming back to your site which makes a  huge impact on your site’s performance. A few extra seconds can decrease your overall conversions to a great extent so it is very important to check the speed at which your site loads and to make the necessary changes if your site is taking longer than the specified time. An extra 0.5 seconds in loading will drop your traffic by 20%.

What Should be the average page load time?

In recent years, the trend has been changed and mobile phones have successfully taken over desktop, moreover, most of the searches today are being done on mobile according to google the average time to fully load the mobile landing page is 22 seconds yet it also indicates that 53% of users will bounce back from the site if it takes longer than 3 seconds to load. Hence it is very important to optimize the site and there are many factors which need to be concentrated on to make your website responsive and user-friendly. So here are 5 ways to enhance your loading speed.

1. Avoid too many redirections 

In technical terms, redirection is the process of moving traffic from the website that users requested to another website due to any glitch in the website and using too many  redirections will definitely go to slow down your page speed, in addition to this it also annoys the users and they want to leave the site as every time users are diverted to different pages. so it is highly suggested to avoid too many redirections if you want the users to stay on your site for the longest possible time.

How to achieve this:-

Clean all the caches and cookies that are in your browser to avoid redirections, secondly use developer tools that are available as they can help you fix this problem effortlessly.

2. Optimize Images

Images are the imperative part of any page and pages without images looks bald so we cannot exclude all the images from a webpage but instead compress and resize the images as high-resolution images absorb a lot of space on the bandwidth so make sure they are not larger than the size required as larger images take a lot of time to load which provides the lousy user-experience which ultimately increases your bounce rate. In addition to this also make sure that the images that are being used on the site are of proper format, implementing these changes in your website will definitely result in positive user experience. 

How to achieve this:- If you are using a WordPress website then installing plugins that compress the images will definitely going to help you however if you don’t use WordPress then there are other tools that you can use to resize the images.

3. Diminish server response time 

One of the biggest aspects that contribute to page speed is the domain name system(DNS).DNS  is nothing it is just a database where all the IP addresses are being saved and when someone searches for your domain the server fetches the IP addresses from DNS to display the particular domain because all domains are located on different addresses and some domains load faster while some take a lot of time so it is very important to choose your hosting platforms wisely as it greatly affects the page speed and response time of the website 

How to achieve it:- 

In order to fix this error firstly its important to choose your hosting properly secondly you need to optimize the database that is being stored on servers so that it doesn’t create any hurdle while loading the page.

4. Enable compression 

In order to decrease the loading time it is crucial to compress the size of the page to load it as fast it can so what compression does is that it decreases the size of the page and it can make a significant difference in the loading time of the site as the savings of the bandwidth is remarkable because getting rid off unnecessary data always saves a lot of space. Different websites use different compression software as per their needs and requirements.Hence it is very important to enable compression if you want your pages not just to load but to crawl.

How to achieve this- 

As there are many different software and algorithms available one can choose one best fits your website.

5. Choose your hosting wisely

Last but not the least hosting plays a significant role when it comes to speed of your website especially new websites take longer to load because they are using the cheapest option possible but once when you start getting more traffic you have to upgrade your hosting because if you will not do so you will start losing your traffic.So always choose the best possible option that ie being available.

How to achieve this:-

There are many different hosting platform available you can choose the one that is best for your site and according to the traffic of the website if you are getting the more traffic then go for the premium hosting.

Author Bio –
Deep Bhardwaj is a leading SEO expert in India having 6+ years of experience in digital marketing helping small and medium business to get first page position on Google. He is also director of a leading SEO Company in Delhi.